Truck Tour Schedule Announced: Includes Three Televised Events

By: Kari Shear-Carlson
(Thursday, March 18, 2010) The American Speed Association® Kwik Trip Midwest Tour presented by ECHO Outdoor Power Equipment and Grandstay® Residential Suites Hotels welcomes Interstate Truck Driving School (ITDS) as a 2010 general series sponsor for all divisions. The partnership between ITDS and the ASA Midwest Tour is the perfect combination.

Interstate Truck Driving School and the ASA Midwest Tour share the same level of commitment and desire to help their drivers succeed. “Bill Collins (ITDS owner) is a racer himself. He knows what it takes to make these cars and trucks go-round. He’s passionate about helping the Truck Tour and all of the ASAMT divisions succeed and his support of the new television package for the Trucks is a great example. We are happy to have him on board,” said Tim Olson, ASAMT President.

ITDS is one of only three private truck driving schools in Minnesota. The company surpasses the competition in the number of students trained each year and has maintained a perfect DOT safety record for the past twelve years; a claim their competitors cannot make. Collins takes pride in the service and personalized instruction his school offers. It is this shared level of commitment and quality that will continue to drive the relationship between ITDS and the ASAMT now and in the future.

“The ASA Midwest Tour has done an outstanding job with the growth of their series. They have taken their time and built the Tour slowly and do an extremely good job at promoting their series, the racers, and most of all, the sponsors. With the addition of the ASA Midwest Truck Tour, I just knew that the demographic I was looking for was exactly what they had to offer. We are very excited to get the season started and to work with all of the additional organizations associated with the ASAMT,” stated an enthusiastic Collins.

ASA Midwest Tour Vice President, Steve Einhaus noted that the addition of ITDS as a new marketing partner with the ASAMT is a step in the right direction for everyone involved. “The two demographics work perfectly together and Mr. Collins was very impressed with the amount of potential customers that we can drive towards his business. We look forward to a long term relationship with everyone over at ITDS.”

The ASAMT, along with ITDS are thrilled to announce that three Truck division events will be televised in 2010 on Fox Sports North and Fox Sports Wisconsin, reaching over four million households. Televised events will include Madison International Speedway, Elko Speedway, and Lacrosse Fairgrounds Speedway for the 41st annual Oktoberfest.

2010 ASA Midwest Truck Tour Schedule:

May 2- Madison International Speedway*
June 5- Elko*
June 11- Hawkeye Downs
July 2- Madison International Speedway
Aug 3- Wisconsin International Raceway
Aug 14- Dells
Aug 21- Marshfield
Oct 10- Lacrosse*
* denotes televised event

To learn more about the American Speed Association® Kwik Trip Midwest Tour presented by ECHO Outdoor Power Equipment and Grandstay® Residential Suites Hotels, log on to www.asamidwesttour.com or call the ASA Midwest Tour office at (262) 514-3880 or e-mail Tim Olson at tim@asamidwesttour.com or Steve Einhaus at steve@asamidwesttour.com.

If you would like to learn more about the ASAMT series sponsors, please visit their websites: Kwik Trip, Inc. (www.kwiktrip.com), ECHO Outdoor Power Equipment (www.echo-usa.com), and Grandstay Residential Suites Hotels (www.grandstay.net).

To learn more about the Midwest Sportsman Tour log on to www.asamidwestsportsman.com.

To learn more about the ASA Midwest Truck Tour log on to www.asamidwesttrucks.com.

To learn more about the Daytona Beach, Florida-based Racing Speed Associates or the American Speed Association® Racing Member Track program, call (386) 258-2221 or send an e-mail to info@asa-racing.com. For news and information from racetracks and regional tours involved in the American Speed Association®, visit www.asaracing.com.

ASA®, ASA Racing®, and American Speed Association® are registered trademarks of Racing Speed Associates, LLC. ASA International, LLC or Racing Speed Associates, LLC are not related to or affiliated with the ASA Late Model Series, LLC.